Digital Marketing Manager

Job Description

Are you a digital trailblazer ready to take the reins of an established brand’s digital transformation? We’re looking for an experienced Digital Marketing Manager to lead the strategy, execution, and innovation across all digital platforms. The successful candidate will drive digital marketing strategy across web, social, mobile, and e-commerce, leading the planning and performance of omni-channel marketing campaigns.

Requirements

• Eight-plus years’ experience in digital and marketing environments (retail/e-commerce preferred)
• Deep understanding of social platforms, digital media mix, UX, SEO, and analytics
• Strong experience with Google Marketing Cloud, CMS platforms, and campaign reporting
• Excellent project management, communication, and strategic thinking skills
• A degree in Digital Marketing, Marketing, or equivalent (Google certifications preferred)
• Experience in IT service management or web-based systems
• A creative mindset with data-driven decision-making
• Ability to lead, inspire, and influence cross-functional teams
• Adhering to principles and values
• Persuading and influencing
• Analysing
• Learning and researching
• Delivering results and meeting customer expectations
• Following instructions and procedures
• Entrepreneurial and commercial thinking

Responsibilities

• Drive digital marketing strategy across web, social, mobile, and e-commerce
• Lead the planning and performance of omni-channel marketing campaigns
• Oversee content, UX/UI enhancements, SEO, and conversion optimisation
• Collaborate with internal teams to merge digital and physical customer experiences
• Manage data-driven reporting, digital performance metrics, and post-campaign insights
• Ensure governance, compliance, and platform integrity across all digital channels
• Manage digital media buying, agency partnerships, and stakeholder relationships